Do you really know how well your business is performing?

Bookkeeping + Financial Insight + Profit Driver Analysis

Helping small businesses keep their books up to date, understand what the numbers are saying, and track the key business drivers that influence profit, cashflow and growth

Bookkeeping

Accurate, digital bookkeeping to keep your finances organised & reliable 

Financial Insight

Useful reporting that helps you understand what your numbers are telling you.

Profit Driver Analysis

A closer look at what is increasing profit — and what may be holding it back.

Does this sound familiar ?

You’re busy, sales are coming in, but you’re still not completely sure how the business is really performing.

Do you sometimes find yourself asking yourself questions like these? 

  • Why does cash feel tight even when sales are good ?

  • Is the business actually making the money it should ?

  • How can I build wealth for myself in this business ?

  • Which parts of the business make money and which might be losing money ?

  • Can I afford to pay myself more ?

  • If I take more time off, won't the business suffer financially ?

  • Can the business afford to take on more staff?

How it all works

Good business management doesn’t need to be complicated.

We get the financial information right, make sense of what it is telling you, and focus on the key drivers affecting profit, cashflow and growth.

1

Get the numbers right

We make sure your bookkeeping and financial information are accurate, organised and up to date.

2

Understand what they mean

We turn the numbers into clear financial insight, so you can see how the business is really performing.

3

Focus on what drives profit

We look at the key areas affecting profit, cashflow and growth, and highlight where attention is needed.

Three ways you can work with me

1

Financial Foundations

A once-off consultation where I take a look at how you are managing the finaces and show you how to do it better so that you can control (and predict) profit and cashflow. Often we start a business managing everything ourselves but as it grows you start to see you need a better structure in place. That's what I can help you implement.

Best for: businesses that feel they need a better system to organise and manage all things financial going forward. If you want to make sure you are handling the finances effectively and properly , this is for you.

2

Bookkeeping & Profit Support

I will handle all your everyday bookkeeping needs like invoice management, vat returns, payroll, bank rec etc. so that everything is ready for your accountant BUT ALSO, I will prepare a monthly report on profit and make recommendations on how well the business is managing costs, staffing and pricing and whether the profit margins are sufficient for success.

Best for: businesses that want their bookkeeping managed but would also like reports of monthly profit and performance and some regular business coaching sessions to implement improvements. 

3

Profit & Performance Support

This is everything in the previous profit support but I will use your bookkeepers figures to analyse margins, costs, cashflow and key performance drivers. I can introduce systems to measure other KPI's like sales, marketing and staff productivity all of which we would discuss at our quarterly business coaching/advisory sessions.

Best for: businesses that already have a bookkeeper in place but want deeper monthly financial insight and one to one business advisory and coaching sessions to stay motivated, energised and to keep the business growing. 

What its like to work together ...

Elaine has been so helpful in my business- she has made abig difference in the way I look at things. I would highly recommend Elaine to anyone who wants to understand their business better.

Bryan O'Flynn

Southern Renovations

I was always worried about taking time off as there would be no money coming in while I was away. Elaine showed me how to plan for that using cashflow forecasting so I’m much more relaxed about it now. I take Saturdays off as well now! 

Dr. Jamie Cummins

Birr Dental Care

I know how to financially plan for myself now. I feel a lot calmer within my business and don’t feel that I need to book everyone in ASAP as I’m making enough. 

Catriona Fahey

Empower OT

How I Work

1

Book an initial conversation

The first step is simply to talk. 

I’ll ask about your business how you currently manage things and what you feel is working- or not working- at the moment. 

You don’t need to have everything organised before we speak. In fact, very often the reason someone gets in touch is because they’re not quite sure what they need.

My job is to help work that out with you. 

2

I look at what you already have in place,

Before recommending anything, I want to understand what information and systems already available. 

Where possible, I work with what is already there rather than introducing new systems unnecessarily. 

Sometimes only a few changes are needed. Other times, there are gaps that need to be filled before you can get a reliable picture of how the business is performing. 

3

We decide what best...

Once I understand the current position, I’ll recommend the support I think will be most useful. That might be putting stronger financial foundations in place. 

It might mean taking over your bookkeeping and providing regular analysis alongside it.

Or you may already have good bookkeeping in place and simply need someone to look more closely at performance, margins, costs,and the areas that are driving – or limiting- profit. 

You'll receive a clear proposal setting out what I recommend, costs and what is involved before you any further commitment required.

Let's talk about your business.

Need help with your bookkeeping, financial reporting or understanding how to make more profit?

Tell me a little about your business and what you're looking for, and I'll be in touch to discuss how I can help.

Working with business owners all over Ireland